There are going to be times in your life when you hit a rut. If you’re going along trying something new, it’s hard when you hit a rough patch. Seth Godin has written The Dip in which he states that he believes that successful people look for a rough patch, quit something that they’re trying that isn’t working, and move on to something else. You might wonder why I bring up Godin as he’s written books about marketing and business, but his lesson about failure it critical to our own success in life.